Today in the Evening Standard, K-pop had a trending article written about how k-pop is spreading across to Europe. Within the article Kpopteam have been mentioned in the piece after being approached last week for an interview. If you missed the article today in the paper you will be able to find it using the link before to the Evening Standard website.
http://www.thisislondon.co.uk/lifestyle/article-23993804-london-is-going-k-pop-crazy.do
This one of a series of themes that other papers and magazines are also picking up. Kpop is spreading across Europe with SM Town holding their first concert in Europe in February this year and also JYJ announcing a series of tours around most of Europe but not releasing the countries they will be playing in.
Another team contributing to the K-Pop frenzy here are London-based Chinese brothers Jon and Jeremy Bock, who together run Kpopteam.com, a website which gathers 60,000 monthly hits from uploading details of London’s regular K-Pop club nights.
This Saturday sees a “sexy and glamorous” night, showcasing music by top K-Pop DJs and plans for a K-Pop themed Halloween are under way.
“At the moment K-Pop is marketable as the music is similar to R&B and hip hop,” says 30-year-old Jon Bock, “so the transition to the mainstream market is easier than other Asian music. When we play it at our club nights it fits in and even Westerners enjoy it. It’s different but at the same time not too different as they can still relate to the music.”