7 Good Customer Service Tips

Good customer service makes sure that you retain customers. Providing bad customer service will often give the customer a bad impression about your business. This will often tend to generate negative comments about what you are doing.

Alternatively giving customers a good customer service will often lead customers into trying a new product or service that you offer. In most cases it could lead to word of mouth advertising.

In the modern age of Facebook, YouTube and Twitter, good customer service is essential to success. E.g. imagine if you gave a customer at a party bad customer service and they leave rather unhappy about the party that you have hosted. They could leave a comment or status update on Facebook, which would generally be seen by a number of that person’s friends. What started as one person with a bad opinion could potentiality be virally spread to 10, 20 or 30 people…

Here are tips to what we think add to good customer service for events.

1) Answer your phone

Whether it be a text or a missed call, you should always respond to the caller. Each call could be a potential sale for your event, even if you miss the call it’s always worthwhile just calling back to find out if the caller is enquiring about the event. Treat a text message like an email, even if you can’t answer the question right away a simple, “I will find out for you and get back to you”, will ensure that the question will be answered soon.

2) Don’t make promises that you know you cannot keep to

Be 100% sure that you will be able to fulfil your promise. Do not lie to the customer to gain a sale, in the long run it will hurt your reputation and the business.

3) Listen to your customers

Even if what they are saying doesn’t make sense, sometimes they just need to feel that they are being heard. Feedback from customers is always valuable and will help to improve the service or the parties.

4) Deal with complaints

No one likes hearing complaints, and many of us have developed a reflex shrug, saying, “You can’t please all the people all the time”. Maybe not, but if you give the complaint your attention, you may be able to please this one person this one time – and position your business to reap the benefits of good customer service.

5) Be helpful – even if you don’t make profit from it

Sometimes doing a favour for a customer will go a long way, it’s all about building up a relationship with the customer. People can have all sorts of skills and sometimes it may be a skill that you need, try not to make enemies in the same industry.

6) Train your staff to avoid “I don’t know” situations

Giving your staff as much information about the event as you can will help them answer questions themselves. This can be a great time saving measure rather then them have to call a senior member of the team. Keeping all your team in the loop will ensure that there is no mis-information.

Throw in something extra – freebies

Everyone loves freebies, they are a great promotional tool and PR building. Often good customer service will involve giving away freebies as an apology for a complaint. In a lot of cases, it will resolve the problem and avoid negative comments.